Getting started
What’s New
Roadmap
Octeth Training ProgramInstallation & Setup
Requirements
Architecture
Server Setup
Oempro InstallationCommunity Edition InstallSSL Certificates
Version Upgrade
TroubleshootingVideo Tutorials
Video TutorialsAdministration
Quick Walkthrough
Security
Sub Admin AccountsSettingsDelivery Servers
Global Segments
Global Custom Fields
Bounce Processing
Spam Complaints
Suppression List
Plug-Ins
Delivery ReportUser ManagementMaintenanceAudience Management
Introduction
Subscriber ListsCustom FieldsSegmentsSubscribers
Webhooks
Website Event TrackingEmail Marketing
Introduction
Auto RespondersEmail CampaignsSender Domain Man.
Journeys (Automation)Bounce ProcessingEmail PersonalizationFBL ProcessingEmail Builder IntegrationsEmail DeliverabilitySender Domain ManagementPlug-Ins & Add-Ons
AI Plug-InRSS Plug-InBounce Catcher Add-OnLink Proxy Add-OnDevelopers
Introduction
Single Sign On
APIPlug-In Development
DatabaseAdvanced
Reverse Proxy
CookbookHelp
Troubleshooting
Contact UsHow to pick a random audience and use it for testing
Email marketing is one of the most important tools for businesses to reach their customers. It allows businesses to stay in touch with their customers and promote their products or services. Email marketing is a cost-effective way to reach a large audience.
To get the most out of email marketing, it is important to test your email marketing before you send it out to your entire list. By testing, you can ensure that your email looks the way you want it to, and that the links in your email work properly. Testing also allows you to see how your recipients will react to your message.
Let’s say you have an audience of 100,000 people. You would like to run a small test on your audience before sending your email campaign to the entire audience. In order to do this, we will use Octeth’s “Randomized Segment” feature.
In order to learn more about segment management in Octeth, please refer to this article.
Creating a Randomized Segment
Inside your subscriber list, go to “Segments” section and click “Create” link. Fill in the form as shown below:
This segment will pick 100 random people from your entire list every time a new email campaign gets sent.
Email Address contains “@”, if you set Email Address contains “@gmail.com”, you will pick 100 random people from anyone who has a Gmail email address.Sending an Email Campaign To a Randomized Segment
Once your random segment is ready, the next step is to set it as a “recipient” in your email campaign:
In the example above, this campaign will target 100 random people with a Gmail address but exclude anyone who has opened an email or clicked a link inside an email in the last 60 days.
Every time you send a new campaign like this, a different 100 random people will be picked your campaign.
You can repeat this process as many times as you want until you are sure that the email subject and content works good for your audience.
On this page
- How to pick a random audience and use it for testing
- Creating a Randomized Segment
- Sending an Email Campaign To a Randomized Segment
